SEO stands for search engine optimization. It is the process of improving the visibility of a website or web page in search engine results pages (SERPs). This is done by optimizing the website’s content, structure, and code to make it more relevant to the keywords that users are searching for.
Blogging is the practice of writing and publishing regular entries on a blog. Blogs can be about anything, from personal experiences to professional topics. They can be a great way to share your thoughts and ideas with the world, and to build an audience of interested readers.
SEO and blogging are closely related. By optimizing your blog posts for SEO, you can increase the chances that they will appear high in SERPs. This will lead to more traffic to your blog, which can help you to grow your audience and reach your business goals.
Course Outline
Introduction to Marketing • Digital Marketing & Its Kinds • What is SEO & its Types o On-Page SEO o Off-Page SEO o Technical SEO o Local SEO • Practices of SEO o White Hat SEO o Black Hat SEO o Grey Hat SEO • How Search Engines Work? o Crawler o Indexer o Ranker/Retriever • How websites work? o Explanation of 17 Important Parts of Websites • What are the SERPs? o 12 Types Explanation • Google Updates o Major Updates Explanation (2011-2017) • Google Ranking Factors o Go Through from 200+ Ranking Factors • SEO Quake o Use for analyzing of Website • Niche Selection • Market Research • Competitor Analysis • Keyword Research o Keyword Types